API integration service refers to the process of connecting different software applications by using their Application Programming Interfaces (APIs). An API is a set of protocols, tools, and standards for building software applications, which allows different applications to communicate and exchange data with each other.
API integration services typically involve the use of middleware, which acts as a bridge between the different applications, and enables data to be shared seamlessly. These services are often used by businesses to automate workflows, increase productivity, and streamline operations.
There are many different types of API integration services available, ranging from simple connectors that link two applications, to complex systems that integrate multiple applications and data sources. Some popular API integration services include Zapier, MuleSoft, and Dell Boomi.
API integration services can be used for a wide range of applications, including e-commerce, marketing, customer relationship management, and accounting. By integrating different applications, businesses can improve efficiency, reduce errors, and improve the overall user experience for both employees and customers.